Recognized as one of the Top 30 Most Influential People in the Metaverse, I am a leading expert in emerging digital media and brand innovation, specializing in creating relational products and cultural experiences.
Over the past decade, I’ve been deeply immersed in digital culture, helping startups and heritage brands thrive in the emerging tech landscape. Together we delivered compelling narratives and impactful immersive experiences by strategically executing integrated, community-driven marketing campaigns. As a creative, I'm naturally drawn to aesthetics and culture, so it’s been incredibly inspiring to collaborate with brands dedicated to craft and innovation, such as L’Oréal Groupe, Dior, Iris Van Herpen, Pernod Ricard, LinkedIn, The Future Laboratory, Friends With Benefits, Moonpay, and Polygon. We’re only scratching the surface of what’s possible, and that potential excites me every day.
I currently produce IRL immersive experiences for purpose-built brands and serve as a visiting expert for institutions and initiatives like The Drum Awards, Vogue Singapore x Singapore Fashion Council Innovation Prize, LinkedIn, AdWorld Conference, The Future Laboratory, FWB Fest, Finnish National Opera and Ballet, University of Arts London, The Royal Institution, The British School of Fashion, and MIT.
Edge City Lanna 2024
Oct 14-30, Native Human Experiences
The Network School 2024
Oct 1-14, Native Human Experiences
Friends With Benefits FEST 2024
Aug 1-4, Native Human Experiences
The Drum Awards Judge 2023
Oct 16, Metaverse Track
Tech Open Air 2023
July 5-6, Unshakeable Branding
We Make Future 2023
June 17, Move Fast and Fix Things: A Call For Responsible Innovation
SXSW 2023 Vancouver Day
Mar 12, Diversity and Inclusion in Web3
Digital Fashion Week London
Feb 17, Epic Games x DFW London Panel
New York Fashion Week
Feb 12, Private Event
University of Arts London x Holition Briefing
Jan 31, Navigating the Hybrid Retail Landscape
NFT London Vertical Crytpo Art
Nov 2, 2:15 Digital Fashion Panel
Vogue Singapore Innovation Prize
Nov 1 Into the Metaverse
dCom Future Summit
Oct 26, Paving the Way for dCommerce (online)
Filmteractive EU
Oct 26, Future of Web3 Fashion & Art
Ad World Conference
Oct 11-12, Fireside: Web3 E-Commerce
Avata Picnic NFT London
Sep 18, How AR is changing the way we interact with Fashion & Art
Augmented Reality Art Summit
Sep 14, Future of Art NFTs and XR
Opera Beyond Conference Finish National Opera in Helsinki
Sep 13-14, Opening Keynote - Beyond the 4th Wall
Frontier Summit Vancouver
Aug 9-10, Panel: Future of Retail Panel
NFT.NYC 2022
June 20-23, Keynote: Building Metaverse-Native Brands
SplitX
May 26, Panel: Future of Digital Fashion
NFT Berlin
May 23-25 - EmCee
FWB Berlin Soiree
May 6, Host
Non-Fungible Conference Lisbon
April 4-5, 2022 Keynote: What Will Your PFP Wear in the Metaverse?
MIT Reality Hack
March 23-27, 2022 Digital Fashion Track
Crypto Fashion Week
March 2022, Director and Producer of Metalab Show (special CFW edition)
NFT Summit
Feb 11, 2022 Panel: Digital Fashion & NFT Wearables
Digital Fashion Week NYC
Feb 10, 2022 Fashion x Games: What is the future of fashion in the games industry?
Indie Week Toronto
Feb 9, 2022 The Metaverse is Just Getting Started
Immerse Global Summit
Dec 17, Metaverse Platforms and Avatar
Tezos Connect, Despace Berlin
Dec 11, What the Metaverse?!
RWW’s Masters of the Metaverse
Dec 9, Metaverse Think Tank
Exthereal Conference
Dec 1, The Power of Generative NFTs as Access for Artists and Fans
Dcentral Miami (Art Basel)
Nov 30, The Digital Future of Fashion
The NFT Podcast
Dec 27, Creating in Live the first Metaverse Laboratory for Schools
Hype Partners Academy
Nov 29, NFTs and Beyond
VRDays Europe
Nov 13, What the Metaverse! Panel
Fashion Institute of Technology and the Garment District Alliance
Nov 11, Fashion x The Game Industry
NFT.NYC
Nov 2, The Power of Generative NFTs as Access for Artists and Fans
ConnectCon by Connect Club
Oct 29, Products of the Future
Massachusetts Institute of Technology Reality Fest
Oct 22-24, Digital Fashion Track
AWE San Francisco
Oct 7, The Metaverse: Time for a Reality Check
VR/AR Global Summit, Europe
Sep 29, Digital Fashion Track
CGC One
Sep 24, Beyond Gaming: Fashion's Role in the Metaverse
Luxury Briefing, Fall 2021
Sep 22, NFTs Beneath the Surface
Fast Company Innovation Festival
Sep 15, Design Hotels Virtual Retreat: Bhutan
Web3 Fashion Week 2021
Aug 23, Break Out Moment for Web3 Digital Fashion
Winning Women Series
July 29, The Reality of AR, VR, MR and Women
VR/AR Global Summit, USA
June 3-4, Fashion's Virtual Creative Economy
NFT Summit
June 2, Virtual Summit on Everything NFT
Techvangart Article
May 27, Fashion Tech Week Italy- Our Favorites
Pow Wow, Fashion Tech Week
May 19, Tech Tools for the Future of Fashion, The Metaverse
HVO Search Article
May 22, The Future is Here: The Evolution of Digital Ecosystems
Digital Fashion Online Summit 2021
April 30, Fashion’s Path Towards a Sustainable Virtual Creative Economy
Candor Article
March 23, Discussing the Future of AR/VR
Crypto Fashion Week
Feb 25, Damara’s Project
Recognition
2023 Judge: The Drum Awards (Metaverse Category)
2023 Top 50 Voices in 3D+AR, VR
2022 Judge: Vogue Singapore x Singapore Fashion Council Innovation Prize
Press
Vogue Business: Web3 and Metaverse Live Stream
The Interline: What Will The Metaverse And Web3 Mean For Fashion?
Yahoo Finance: Hype Partners opens Metaverse Studio led by new VP Enara Nazarova
MyBFF: Influencer Marketing in the Spatial Metaverse
LinkedIn: The Finfluence Report: How Financial Services Marketing Is Evolving
Vogue Business: At Art Basel Miami Beach, the first true test of Web3’s fashion perks
Vogue Singapore: Vogue Singapore x Singapore Fashion Council Innovation Prize
Metaverse Report: Metaverse Fashion Report 2023 - Unlocking the Future of Style
Cointelegraph: Web3 Had a Small, yet Important, Presence at Paris Fashion Week
Jing Daily: Gucci Appointed A Head of Metaverse. Should Luxury Follow Suit?
Brytehall: What Could Happen When Luxury Brands Meet Web3 Up-Close
The Industry Fashion: How Generative NFTs Could Transform Digital Fashion Customization
Candor: Discussing the Future of AR/VR
Input Mag: Is Fashion Ready for the Metaverse?